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Animal-Shaped Baby Sleep Pillow sold via Wish — suffocation risk

UK OPSSSerious riskSuffocationSold on WishOct 21, 2026

Hazard

The product has been identified as presenting a risk of suffocation when used in a sleep space for babies. Pillows and soft toys are advised not to be placed in the sleep space for babies under the age of one year as their presence increases the risk of overheating and airway obstruction, which have been associated with sudden infant death syndrome (SIDS). OPSS has recently published a Product Safety Alert for Baby Sleep Pillows, which highlights the risk they may pose to babies: Product Safety Alert: Baby Sleep Pillows (PSA8) - GOV.UK Further information on safe sleeping for babies can be found on the NHS website at the following link: Baby safer sleep advice - Best Start in Life - NHS The product does not meet the requirements of the General Product Safety Regulations 2005.

Remedy

The listing has been removed from the online marketplace (Wish). If you own this product, stop using it and keep it away from children. Contact the seller for a refund or replacement.

Product safety report

Measures taken

  • Removal of listing by online marketplace

Product description

White baby sleep pillow. The product is marketed as a baby sleeping pillow and as suitable for use from birth to 12 months. The product comes with an electronic warming device in the ‘hand’ of the pillow and a compatible remote control is supplied.

What should I do?

If you own this product, stop using it and follow the corrective action above: contact the retailer or supplier for a repair, replacement or refund. This notice was published by the UK Office for Product Safety and Standards.

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